Korean Hair Care: LA'DOR Purple Toning Shampoo for Color-Treated Blonde and Gray Hair - Neutralizes Brassy Tones, Enhances Ashy Blue Tones

About this item

• PURPLE TONING PIGMENT - Neutralizes brassy yellow tones from recently color-treated, bleached, highlighted, gray, or blonde hair. Enhances the saturation of blue and ashy gray tones - extends their longevity and prevents undesirable frequent re-dyes.
• ✔️ COMPLIMENTARY TO YELLOW - Based on the Complementary Color Principle, LA'DOR uses a specific purple pigment complementary to yellow, that can effectively neutralize the yellowing process that happens to recently colored or bleached hair over time.
• ✔️ MINIMAL STAINING - Though important to cancel out yellow hues, potent pigments can stain the face, scalp, and hands. Through extensive testing, we ensured the formulation is effective but less staining than other purple shampoos in the industry.
• ✔️ DAMAGE CARE - Contains Hydrolyzed Proteins, Vegetable Keratin, Panthenol, and Tocopherols to help nourish chemically treated hair. This is a shampoo, color dye, and a treatment all in one bottle, free of Sulfate, Alcohol, Paraben, and Silicone.
• ✔️ USE TOGETHER - In order to achieve the desired hair that is more chic without brassy hues and nourished with a healthy gloss, use together with LA'DOR Wonder Balm and Wonder Tear to preserve your hair color while improving the health of your hair.